蘋果在意大利撤下「幼兒手持iPhone」爭議宣傳海報

IT之家

08/15

IT之家 8 月 15 日消息，科技媒體 AppleInsider 昨日（8 月 14 日）發布博文，報道稱因被指控倡導「電子保姆」行為給幼兒使用 iPhone，蘋果公司在意大利米蘭撤下了爭議廣告。

IT之家此前報道，該廣告牌畫面顯示 1 名幼兒手持 iPhone，並配有標語「Tutto ok, è iPhone」（都沒事，是 iPhone）。

該廣告屬於蘋果長期運行的「Relax, it's iPhone」（放心，是 iPhone）營銷活動，主要展示設備在意外情況下的耐用性。同批廣告還展示了 iPhone 在暴雨中使用、被貓推下桌子以及被狗叼在嘴裏等 3 個場景。

蘋果在米蘭投放該廣告後遭到一位家長投訴，隨後意大利監管部門介入調查，根據 la Repubblica 媒體報道，蘋果在米蘭已撤下該爭議廣告，改而宣傳 Find My 功能。

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href=\"https://laohu8.com/S/AAPL\">蘋果</a>公司在意大利米蘭撤下了爭議廣告。</strong></p><p>IT之家此前報道，該廣告牌畫面顯示 1 名幼兒手持 iPhone，並配有標語「Tutto ok, è iPhone」（都沒事，是 iPhone）。</p><p><img decoding=\"async\" loading=\"lazy\" src=\"https://x0.ifengimg.com/res/2026/6812EE7E96797154E79D2E1363321BE216EA71C8_size81_w640_h747.jpg\"/></p><p>該廣告屬於蘋果長期運行的「Relax, it's iPhone」（放心，是 iPhone）營銷活動，主要展示設備在意外情況下的耐用性。同批廣告還展示了 iPhone 在暴雨中使用、被貓推下桌子以及被狗叼在嘴裏等 3 個場景。</p><p>蘋果在米蘭投放該廣告後遭到一位家長投訴，隨後意大利監管部門介入調查，根據 la Repubblica 媒體報道，蘋果在米蘭已撤下該爭議廣告，改而宣傳 Find My 功能。</p><p><img decoding=\"async\" loading=\"lazy\" src=\"https://x0.ifengimg.com/res/2026/96A07D831A6901A24F980D9F059BC2EE6E8D0243_size59_w640_h657.jpg\"/></p></body></html>","source":"fenghuang_stock","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" 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href=\"https://laohu8.com/S/AAPL\">蘋果</a>公司在意大利米蘭撤下了爭議廣告。</strong></p><p>IT之家此前報道，該廣告牌畫面顯示 1 名幼兒手持 iPhone，並配有標語「Tutto ok, è iPhone」（都沒事，是 iPhone）。</p><p><img decoding=\"async\" loading=\"lazy\" src=\"https://x0.ifengimg.com/res/2026/6812EE7E96797154E79D2E1363321BE216EA71C8_size81_w640_h747.jpg\"/></p><p>該廣告屬於蘋果長期運行的「Relax, it's iPhone」（放心，是 iPhone）營銷活動，主要展示設備在意外情況下的耐用性。同批廣告還展示了 iPhone 在暴雨中使用、被貓推下桌子以及被狗叼在嘴裏等 3 個場景。</p><p>蘋果在米蘭投放該廣告後遭到一位家長投訴，隨後意大利監管部門介入調查，根據 la Repubblica 媒體報道，蘋果在米蘭已撤下該爭議廣告，改而宣傳 Find My 功能。</p><p><img decoding=\"async\" loading=\"lazy\" src=\"https://x0.ifengimg.com/res/2026/96A07D831A6901A24F980D9F059BC2EE6E8D0243_size59_w640_h657.jpg\"/></p></body></html>\n<div class=\"bt-text\">\n\n\n<p> 來源：<a href=\"https://tech.ifeng.com/c/8vbPvGaOdn4\">IT之家</a></p>\n<p>為提升您的閱讀體驗，我們對本頁面進行了排版優化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"IE00BJJMRY28.SGD","symbol_name":"Janus Henderson Balanced A Inc 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Italy","themeId":null,"isJumpTheme":false,"ttsUrl":"https://static.tigerbbs.com/96fde9bb0598ead9aaad259668b62bc1","symbols_score_info":{"XLK":0.6,"METV":0.6,"AAPE":0.6,"SAAPLmain":0.6,"AAPD":0.6,"AAPU":0.6,"APLY":0.6,"AAPW":0.6,"AAPL":1.91,"CMAG":0.6,"JGRO":0.6,"SPTE":0.6,"ROM":0.6,"VGT":0.6,"AAPY":0.6,"IXN":0.6,"MACW.SI":0.6,"FTEC":0.6,"TTXU":0.6,"VT":0.6,"AAPX":0.6,"TYLG":0.6,"ABFL":0.6,"AAPB":0.6},"content_text":"IT之家 8 月 15 日消息，科技媒體 AppleInsider 昨日（8 月 14 日）發布博文，報道稱因被指控倡導「電子保姆」行為給幼兒使用 iPhone，蘋果公司在意大利米蘭撤下了爭議廣告。IT之家此前報道，該廣告牌畫面顯示 1 名幼兒手持 iPhone，並配有標語「Tutto ok, è iPhone」（都沒事，是 iPhone）。該廣告屬於蘋果長期運行的「Relax, it's iPhone」（放心，是 iPhone）營銷活動，主要展示設備在意外情況下的耐用性。同批廣告還展示了 iPhone 在暴雨中使用、被貓推下桌子以及被狗叼在嘴裏等 3 個場景。蘋果在米蘭投放該廣告後遭到一位家長投訴，隨後意大利監管部門介入調查，根據 la Repubblica 媒體報道，蘋果在米蘭已撤下該爭議廣告，改而宣傳 Find My 功能。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":false,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"}}}